Local Small Businesses Are In Need Of Your SEO skills
For as long as you have been trying to make a living online, you’ve been told that the reason marketing on the internet is so powerful is because the internet provides such huge reach that you could literally tap into a global audience to sell your products to, right? You’ve been told that the internet is the “Great Equalizer.” You’ve been told that because of the web anyone that has the will and an internet connection can compete with corporate America or at least the fortune 500.
But to do it you’ll have to go get tons of traffic from the search engines, or even pay for that traffic one click at a time, or spend months even years trying to rank on the first page. All the while, you’ve been told to set up a blog, set up social media accounts on twitter, facebook, and youtube. If none of that worked your were told to be patient, to test, to tweak, to remember all that effort would pay off someday. So how’s that been working out for you, you know that waiting for it to happen sort of thing? My statistics tell me mmm…not so good.
Let me ask you something, how much would $1,000 extra dollars a month do for your life. Would it help? Would it pay your car payment, your student loans, would it let you work less overtime? What about an extra $2500 a month? That’s a pretty decent mortgage right there, it’s college tuition, or perhaps covers some overdue medical bills. And over the course of a year it’s paying off a credit card or three, it’’s the start of a journey to becoming debt free. Now how about an extra $6,000 per month?! That number is getting a little bit ridiculous, isn’t it? Maybe not. Here’s the thing, “you’ve been told that you can make money with the internet because it’s so big you’ll end up with at least something.”
You should not feel bad if the old way not working, because in this article I’m about to show you what your real target should be, and how when you aim for this target you can hit it over and over again. The information I’m about to give you is about a week old. It’s the response to a survey of 50,000 people who are trying to make some extra money online. Now 75% of people that responded self-identified themselves as intermediate or advanced internet business owners. Also about the same percentage said they have been doing this for 2 years. This is where it turns ugly, they earn an average of less than $1,000. Well, something is wrong, something has to be wrong. In the rest of the article I want to show you why what you’ve been told to do to make money has only ended up creating a large group of very skilled and poorly paid people who know a lot about internet marketing, but still have not created a successful business.
More importantly I’m going to show you an unusual concept that nobody is talking about. One that has been helping people from all walks of life quietly sometimes make more money in one month than they made in the previous year of their life. The strategy is easier, less complicated, and very likely to be less work than your doing now. It’s called Local Marketing. We’ve all heard of the Enron’s, Att’s, the General Electrics…those massive super companies that employ tens of thousands of people. Well, there the ones that get the big segments on the evening news. We just don’t get to hear much about the 29.6 million small businesses out there, and that’s just in the United States.
I think that is very strange that we hear so little about them when over 50% of the countries economy is fueled by these little shops. So while you have been told that the money is in competing with the big boys, with the big money, competing for the big terms, and spending huge amounts of cash to get the big traffic. More than half the countries economy is powered by the dry cleaners, plumber, personal trainer, barbershop, tutor…these little small businesses are in fact where the real money is at for you. And here is the genius of the moment, the ah-ha moment if you will…according to ad-ology 46% of small businesses do not have a website, but even in this bizarre economy 60% of small businesses are spending the same amount on advertising as they did in 2009…and 26% plan to spend more.
Now guess what 69% of those businesses want to spend it on? You guessed it, online marketing. Here is the ah-ha moment, this is why a handful of smart marketers are laughing all the way to the bank, and when I say handful, I really mean handful. You see only 1 in every 38 internet marketing hopefuls spends their time working with small business America. You know what that means, small businesses are under-served and that leaves huge opportunity for you. You use your skills to market these small businesses and you’ll make more bottom-line profit than you ever thought possible. Think about it, 13.6 million small businesses don’t even have a website, but they still want to spend money on online marketing.
Why do small businesses need help with online marketing in the first place? Frankly, if they have gone through all the red tape to start a small business, you would think they had all their marketing sewn up. Wrong! Small businesses are an entirely different breed. They have focused their time, effort, and education on being business owners or specialist in their field of practice. Ask the owner of a small business what a landing page is…no clue. Ask them what an autoresponder is…no clue. Ask them what their best converting keywords are, not only will they not have a clue, they’ll probably walk away from the question wondering what a conversion is.
Ask them if they are blogging, and they’ll tell you that their daughter is on something called herspace or myspace, or something like that. Sure they use the google, but have no idea how their business should. They not only need help, they want help, because they just don’t know even a fraction of the knowledge that you already have and they know it. And they’re willing to pay for it! I might be wrong but I bet you know what a squeeze page, auto-responder, blog, and keyword phrase is.
This is the where our small business marketing get very strange. I’ve shown you big the small business market truly is. I’ve shown you how few marketers there are that willing to help these small businesses. You also now know that there is 13 million small businesses that don’t have a website, but still want to use internet marketing to create customers for their business. So why aren’t other capable internet marketers rolling up their sleeves to help out these small business money machines? Well that’s for you to sort out in your own time…it’s time to get to work, and I know where I’m going to start, and friend…you should too. Learn Search Engine Optimization ( SEO ) Easily! Increase Sales By Taking Your Blog, Forum Or Web Site First On Google! Click Here! and take your SEO to the top of the search engines.
Filed under Internet Marketing, SEO by on Apr 28th, 2010.











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